Tuesday, 21 September 2010

Smaller iPad?

Apple has always been at the cutting edge of mobile phone innovation but, is this too much? Listen to this piece of news. Then, you may read the script below.


Multisource political news, world news, and entertainment news analysis by Newsy.com

Rumors are starting about Apple again. Now they say the next generation of iPad may have a 7-inch screen, and could be available in the first quarter of 2011. PC Magazine’s Lance Ulanoff doesn’t understand the point of a smaller screen for Apple.“Every time I hear this rumor, I have to suppress the urge to shout back in the face of the rumor monger, ‘If you want a smaller iPad, get a freaking iPod touch!’ Okay, I admit it; I have actually said that to a few people.”The news of the possible 7-inch screen originally came from a Taiwanese paper back in August.“Is a seven inch ipad in your future? Apple may not be standing still with the success of its original iPad. The story is from a Taiwan newspaper that had the details right on the first iPad release. It said Taiwanese companies have received contracts for a new baby iPad, about a 7 inch screen.” (Bloomberg)

More information is now coming from an analyst at Rodman and Renshaw, a full service investment bank. The analyst Ashok Kumar based his report on conversations with Apple’s supply chain. MSNBC’s Athima Chansanchai spoke with Kumar to confirm the rumors.

“I talked to Kumar this morning, and he verified the information that has appeared in other outlets. But he gave us a little more, too. He said the built-in cameras will be capable of capturing HD quality video.”Yes, beyond the smaller screen, the next iPad may have front and back HD cameras and also a faster Cortex A9 processor. The smaller screen could be an attempt to lower prices and get into the Samsung Galaxy’s market.But GigaOm’s Darrel Etherington thinks that Apple will stay competitive without mimicking the competition.“That’s not something Apple’s done in the past, and as long as Jobs is in charge, I believe it’ll go the route of innovation before it chooses to passively fall in step with the rest of the industry.”

The original 9.7-inch version will still be around and will also be receiving the processor upgrade. So what do you think? Are you interested in a smaller, lighter, and cheaper iPad?Get more multi-source tech news at newsy.com



For other videos on mobile phone companies:
http://www.newsy.com/videos/is-facebook-developing-a-phone
http://www.newsy.com/videos/nokia-tabs-microsoft-s-stephen-elop-as-ceo/

If you want to work on you vocabulary on mobile phones:
http://www.businessenglishsite.com/cell-phones-vocabulary1.html
http://www.businessenglishsite.com/cell-phones-vocabulary2.html

Tuesday, 31 August 2010

Nespresso

The company Nespresso has just set foot in our country. Last weekend I was at its store in Unicenter- one of the biggest in Argentina- and was astounded at the prices of its coffee-machines, no wonder they could afford to have Clooney to endorse its products.

This commercial is part of a saga, and this is the one I enjoy the most. Before watching it, try to answer the following: What questions can a celebrity ask in Heaven? Enjoy it!!




Here are the two other versions:

http://www.youtube.com/watch?v=ODB9xXLZ2oE&feature=related
http://www.youtube.com/watch?v=_6V0Rhi_RI0&NR=1

Some links you can visit to study the language of advertising

http://www.businessenglishsite.com/esl-advertising-vocabulary-matching1.html
http://www.businessenglishsite.com/esl-advertising-vocabulary-matching2.html

Tuesday, 10 August 2010

Sunday, 25 July 2010

Twitter and Business Objectives

Most of you must be acquainted with Twitter but for those who aren't, let's go over what this is. Twitter (Trademark) is a social networking service on the Internet that allows mini-blogging (=sending short text messages to other users). Originally, the word refers to the short high sounds made by birds, and that's why the logo for Twitter is a bird.
But, apparently, this service can go beyond this social use and if you're in business, you can make profit out of it.
Let's see how:



For more info on Twitter and its history: http://en.wikipedia.org/wiki/Twitter

Sunday, 11 July 2010

Things in the office


How many of the objects in this office can you name? A desk, a chair, some pictures...can you name others?
Click on these links and see how many objects you can say in English:

My cubicle

A cubicle is "a small room etc closed off in some way from a larger one" (The Free Dictionary). Some people work in an office, but most do so in a cubicle. This song exaggerates the frustration felt by many who don't like working in this way but it's really funny to listen to and read. Hope you have a good laugh!

Monday, 5 July 2010

Flying cars

Can you believe it? Yes, it seems like news taken from a science-fiction novel, but it's true.
What are the advantages and disadvantages of these vehicles according to the report?

Multisource political news, world news, and entertainment news analysis by Newsy.com



You may read the report and click on the words you can't understand

(Thumbnail Image: Terrafugia)

Get more multi-source video news analysis at Newsy.com.

The Federal Aviation Administration has just given the go-ahead for a Massachusetts company to start production on the first-ever flying car.

The company, Terrafugia, has spent years working on The Transition. In the air it can go about 115 miles per hour. On the ground, it gets about 30 miles per gallon. Terrafugia says the product brings convenience to consumers: Take a trip, then simply land the bird, let it fold up its wings, drive home and park it in your garage. MSNBC’s Willie Geist says this has been a long time coming.

WILLIE GEIST: “We Americans were promised flying cars a long, long time ago. We’ve been lied to, frankly, for decades now — by our government, our scientists and our cartoon characters. The Jetsons teased us with the idea that we could run out to the grocery store by flying through the clouds with a talking dog at our side. ... The Transition. We can work on the name, but the point is the FAA just approved a damn flying car. It’s here. After all these years.”


The Transition is a bit heavy because it has to have safety devices required for both planes and cars, like air bags. So, a disadvantage is that it can only fit two people and a little bit of luggage. The Tech Journal says Terrafugia got lucky with the FAA.

“Uniquely… the FAA has granted The Transition an exemption — allowing it to be classified as a light sport aircraft despite being 120 lb over the limit. Light sport aircraft licences require just 20 hours’ flying time, making them much easier to obtain than full private licences.”


So how common will the car become? Discover Magazine has some early numbers.


“So far, Terrafugia says 70 futuristic folks have pre-ordered the car … The total price tag is $194,000.”

Those buyers should get their cars in the next year and a half. What do you think? Would you get a Transition?